Your Guide to Mastering Digital Products – Once and For All

Table of contents

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WHAT THIS IS:

• Pillar’s Passive Income Playbook is designed to be an actionable dashboard and checklist system.
• Following the steps outlined in our playbook will set you up for success on your digital product journey. </aside>

Introduction

What is passive income?

Passive income is money earned passively, with little to no effort. This allows you to earn money 24/7, even while you sleep or work on new projects.

For creators it means setting up revenue streams that continue to generate income long after the initial work has been done.

Why does passive income matter?

1. Stability: Reduces reliance on brand partnerships or sponsorships
2. Scalability: Earn more while working less
3. Financial Freedom: Provides time and resources to create better content
4. Long-term growth: Builds assets that appreciate brand value over time

Remember, building passive income takes time and effort upfront, but the long-term benefits can be transformative for your creative career.

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How to use this: There are a few ways to get started - if you’re unsure where in your creator journey you need to start, we recommend starting in the journey below for guidance.

START 👇👇👇

Introduction

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Checklist

• [ ] Identify your niche and audience needs

Chapters

Figure out what your audience will pay for

• [ ] Choose a monetization strategy that fits your content and skills

Validating your digital product ideas

• [ ] Create high-quality products or select relevant affiliates

[AI-powered] Building the e-book that will make you money

• [ ] Set up a system to deliver your offerings (like our platform!)

Selling your digital product

Checkout Page Optimizations

• [ ] Promote your passive income streams to your audience

Social Media CTA & Thumbnail Optimizations

Tips for Instagram & TikTok